Soft Launching PARARA Indonesian Ethical Store : December 19th, 2019

By January 20, 2020 April 8th, 2020 No Comments

On Dec 19th, 2019, PARARA (or The Harvest of the Archipelago), a Consortium of 29 Indonesian NGOs/CBOs and over 100 small scale community producers from around Indonesia, held the soft opening of their flagship new business venture, PARARA Indonesian Ethical Store, in Jakarta. This is a “home for everyone where you can eat-shop-gather-learn” responsibly and in solidarity. Shareholders are for 75% members of the PARARA Consortium and community producers, plus 25% individuals. The aim is to become a fair trade marketing platform to link rural to urban, and sell directly to consumers sustainable, cultural and healthy products and menus at a fair price…

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